How to Use Article Marketing If You Are a Plumber

Article marketing is one of the few internet marketing tools that anybody, including plumbers, can use in promoting their business and website in the world wide web.
The process is very straight-forward, very easy to learn, and it's very effective.
For plumbers out there, here's how you can get started: 1.
Hone your writing skills.
Article marketing is a very cost-effective traffic-generating tool.
You don't need to spend a single cent to make it work for you.
However, to get your desired results, you need to have exceptional writing skills.
Although you're not expected to write novels, your readers would appreciate it if you know how to explain your ideas in a very clear, concise, and easy to understand manner.
2.
Give your potential customers what they're looking for.
Just like with any other marketing technique, giving in to the requests and desire of your prospects is the best route to take to get amazing results from article marketing.
By this, I simply mean taking their specific needs and demands into consideration when picking your topics and when choosing the elements you're going to use in writing your articles.
3.
Show off your expertise.
One of your goals when doing article marketing is to present yourself as an authority in the field of plumbing.
Your prospective customers will only contact you if they have solid proof that you're really the best person for the job.
So, show them what you've got.
Make your articles speak volumes about your expertise by constantly offering them in-depth, useful information.
4.
Use keywords.
Make it a habit to use keywords on each article that you write.
This is to ensure that they'll appear on the search page results when your prospective customers search for information related to your business.
Target one main keyword per article.
Then, use 4-6 secondary keywords.
Place your main keyword on your title and on each of your paragraphs, preferably on the first and last sentences.
Keyword density should not exceed 2% of your article word count.
5.
Distribute your articles.
Get your articles published on major directories like EzineArticles and GoArticles.
For best result, submit them under the most appropriate categories.
After that, promote your articles on Facebook, on Twitter, and on social bookmarking sites.
You can also post them on your own website and blog.
6.
Monitor your progress.
Check the performance of each of your articles using tools available in the online arena.
Through this, you'll know how many times your articles were opened and how many times your resource box was clicked.
Obviously, this will give you an idea if you're doing a great job or if you need to make adjustments to get your desired results.
7.
Be consistent.
Consistency is definitely one of the keys to get amazing results from article marketing.
So, write and publish as many high quality articles as possible to boost your traffic, to become more visible in the online arena, and to pull up your page ranking.