Three Search Engine Optimization Fantasies

Search engine optimization [http://bestmarketingblueprint.com/category/link-building-and-backlinks/] has been one of the oldest and the most reliable ways to get traffic to your site. Visitors come to your site and act because they are qualified and highly targeted. The biggest advantage is that it doesn't cost you a single cent to drive this traffic. But many people are still lagging behind when it comes to ranking well with the search engines.

So many fallacies are now spread as truth when it comes to SEO because it has grown so much that it can be difficult to actually understand how search engines operate. If your intent is to use the search engines in your favor then you need to learn all about the different elements of SEO and how they interact with each other. Some of these fantasies will be proven wrong in this article and you need to understand them before you even get into SEO.

The need to submit your URL to the search engines is one of these fallacies which is quite widespread. Search engines are evolving more and more as the internet continues to grow at an astounding rate. So when it comes to getting your URL listed in the search engines, you no longer have to submit it manually. Since sites are visited by search engine spiders all the time the fastest way to make sure your site gets indexed is to list your URL on popular forums and a few Web 2.0 sites which are crawled by bots regularly. If you register your website's address directly with the search engines it could end up taking you a lot longer to get indexed and rank, which is something you want to avoid. Thus, registering your web address on authority sites is your best option to make sure your site gets indexed quickly.

A majority of people also believe that the words in your Meta tag should be used on that particular page. While this is a myth, it is still widely believed and taught by SEO professionals. The simple truth is that the Meta keyword tags were created specifically to find keywords that were not available on the page, not the other way round. The important point to remember is that these tags do not get counted towards rank.

There is also a myth regarding your page content. People think that they need a minimum number of words on their site to help boost their rank. Quality of information should not be overshadowed by a desire to meet a minimum word count since there is no magic number. The idea behind this myth is to optimize a larger number of keywords. Be careful not to get caught up in word count, though, as a short copy can be as effective as a longer one.

Base your content length on the quality of information, as a short copy is as effective as a long one. The quality of your site's content should be the main focus, not trying to impress search engines. Concentrate on putting out useful information when writing your content, not the amount of words.

Overall, search engine optimization is all about using the best practices perfected over the years and implementing them on your website. The final answer in search engine optimization is research, both the practices of others and how the search engines operate.