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Huge online earnings are now within reach of the man in the street. However, anybody wanting to succeed promoting their business, product or service online must do their homework, and sift through the hundreds of new business ideas and internet marketing training programs available.
We all know that the numbers of internet users is rising; it's like an unstoppable train. This also applies to online marketers.
These would-be online entrepreneurs come from all walks of life:
* Anybody who hates their job
* People who have had enough of the rat race and daily commute
* Anybody looking for a home business opportunity
* People who are keen to start a legitimate online business
* Stay at home mums wanting to earn money from the internet
* Anybody wanting to earn extra money
* Anybody who needs to supplement a retirement pension
* And of course, anybody who's looking for new business ideas and a good income opportunity
And the list goes on...
But why do so many fail to make the anticipated huge earnings from online businesses?
There are many reasons but much blame can be placed at the feet of misleading internet trainers and mentors.
Many internet trainers are not providing the correct ongoing training and mentoring which they promised their students before they signed on the dotted line and paid for their course.
A word of caution must be sounded here: trying to choose a good online marketing course and mentor can make you reach for your headache tablets!
There are many internet trainers touting their courses on the World Wide Web. So it is well worth spending a bit of time checking them all out so you don't waste valuable time and money on a below par training course.
You want your home business to succeed, right? Yes! So look for the following:
6 important things to look for in your internet training course:
1. Will you receive training from a team of experienced trainers?
2. Will you be able to take part in structured, live, interactive online training program?
3. Will you have the opportunity to interact with fellow online students?
4. Do your trainers keep you informed about SEO developments? (This is vital because the internet is evolving all the time, even while you read this article!)
5. Will you be taught good 'White Hat' SEO tactics? (This is very important: don't risk being heavily penalised by the search engines for using illegal SEO tactics.)
6. Will the internet marketing course equip you to market any business, product or service on the internet?
8 critical points to look for in your mentor:
1. Does your mentor possess a wide range of appropriate skills and good experience which you can benefit from?
2. Is your mentor supportive and does he encourage your new business ideas?
3. Does your mentor have integrity?
4. Is your mentor only chasing after a sale from you?
5. Is your mentor experienced? Will he stay with you for the long haul and does he have your interests at heart?
6. Will you be able to have more than one mentor?
7. Is your mentor always contactable?
8. Is your mentor a member of a supportive and progressive online group/team?
And finally, what is your gut reaction when you talk to your would-be mentor? Do you like him, do you trust him and 'does it feel right?'
Now for the not so pleasant part. Nobody wants to be scammed so pay attention to these don'ts:
* Don't be coerced with slick advertising, glossy images of sports cars, bank statements and towering piles of money.
* Don't be taken in with guarantees that cannot be honoured.
* Don't believe promises of quick earnings. There is no such thing as a fast buck.
So, remember Tom, Dick and Debbie, do your homework!
You want your new business ideas and online adventure to be an enjoyable, profitable life changing experience and not a painful and expensive mistake.
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