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Article marketing is probably one of the methods being used that is at the top of the list, but when you are using articles to get your message across, you still have to know what to do with those people who need more information.
Generating free leads is a great solution, especially for those who have little money to invest in other advertising techniques, but you still have to have a way to capture leads as they click through for that additional information.
Once you have captured the attention of those reading the articles that you send out to article directories, the next step you want those people to take is click through to your website or blog.
That's right, you must have somewhere to send those potential leads, and a good generating leads solution must be set up for them.
Not only do you need a blog or website that is loaded with other helpful information, you also must have a form for potential customers to fill out with their name and email address.
If you think you will need it you might even provide a space for capturing their phone number as well.
Other popular generating leads solutions include using the social networks to bring people to your website or blog for additional information about what you are promoting.
Of course, it is also possible to place your affiliate link right in most of these networks without having to bypass it with your blog the way some of the directories have you do.
This provides potential clients and customers with a more direct route, but you still have to entice them to take a look.
The old saying "build it and they will come" will not help to gain the success you are after.
If you are considering just setting up a website and letting it do all the work for you, you might as well forget about ever getting even one person to find it.
This is simply not how the Internet works.
One of the most important things that a webmaster must understand is that other than loading your site with effective keywords, and using article marketing to get the attention of potential customers you still have to have a figure out generating leads solutions that will work.
How else do you expect to be able to reach those that are sure to want what you have to offer?
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