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YOUR PHOTOGRAPHY LOGO LOOKS TERRIBLE! GET RID OF IT!

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One thing that makes every moment, every event memorable for a lifetime is photos. If its someone's wedding or birthday or an annual dinner, taking photos has become habitual for everyone these days. Capturing those funny moments in an event and looking at them afterwards brings a smile on your face; that's the beauty of photos. Many of you have a craze of taking photos and by now would've turned into professional photographers as well. Take a small review of social media pages and you'll find that photography is one of the most promoted businesses these days. Five out of ten people these days claim themselves to be a photographer; and the truth is it is quite easy to become one. Just buy a DSLR camera and start shooting some nature pictures; explore your skills and talent and prove them to the world. However, with the pace photographers are increasing these days, it gets difficult for them as well to stay ahead of the competition. Fortunately, there is one tool that can help them to stay on top of the list and be most appreciated by customers i.e. their logo design.
Most of the photographers don't have time in the beginning to pay attention towards having a logo design that will present their services in a more unique way; neither do they have that much cash to hire a logo designer and get their logo designed. Some of them believe that using different fonts in their logo will get the work done and they'll blend in the industry. This is where they're wrong; blending is not the aim, standing out is the aim. Once you blend in, your firm has nothing different to portray to its customers. Your services need to start out from others and for that you need a logo design that is visually creative, unique; explains about your brand's mission, vision, work values and foremostly, your business.
For photography logo designs to work as a succession tool for their brand, there are certain things that a logo shouldn't have and some that are a must to have. Here goes...
WHAT A PHOTOGRAPHY LOGO SHOULDN'T HAVE?
- Your logo isn't supposed to have a camera in it. Does McDonald's logo have a burger in it?
- Don't represent yourself in your logo, represent your firm.
- A logo isn't supposed to have trendy elements in it; don't make use of drop shadows and reflections. Trends die very soon and your logo would look outdated then.
- A logo isn't supposed to be an advertisement; is simply should describe you're your business.
WHAT YOUR LOGO SHOULD HAVE?
- Flexibility to achieve the balance in design field. Your logo should work on black and white color background and should be adjustable to different sizes.
- It should appeal to the customer with its colors and fonts and images.
- Your logo should be remembered by people for ages.
- Mostly, it should be simple.
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