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Getting to know the splendid isle of Sri Lanka - once known as Serendipity - is a feast for the senses designed to tease and titillate every cultural palate. Take your pick from and sink into the clean white beaches that frame this gorgeous isle, or explore the ancient ruins that record the history of the ages, standing silent in frozen elegance. Plunge into the bustle and flow of the cities and allow your heart and mind to be warmed by the welcoming smiles that are a common pleasure to be savoured. Enjoy a traditional breakfast of milk rice, fish curry, and sambol with a local family - these and more adventures await you in South Asia's very own Eden of Sri Lanka.
Sun-chasers will find their nirvana on the beautiful beaches of Sri Lanka, with the southern and north-eastern coasts serving up some primes stretches of sand perfect for yoga, jogging, or simply discovering the intriguing world of a favourite novel. Prime picks are Nilaveli Beach in Trincomalee and Pasikuda Beach near the town of Batticaloa on the eastern shore of the island. Allow yourself to pause and savour the sunrise over the ocean here - a visual miracle unfolding before your very eyes.
Fall into the majesty and elegance gracing the island's cultural triangle - with ancient stupas carving the skyline line in wide arcs of white, tranquil Buddha statues emanating the peace of the inspiration, and historic tanks shimmering sapphire under the brilliant tropical sun.
Savour the soulful pulse of the people with the vibrant cultural festivals that capture the heart of the island's spirituality. The Buddhist festival of Vesak is an enchanting celebration of lights, commemorating the Buddha's birth, death, and ascent into Ultimate Realization. The entire island lights up in its own version of Christmas with parades of stunning paper lanterns, some reaching several metres in height, and electrifying "pandols" emblazoning the night skies. The historic city of Kandy is famous for its Vesak parade, which sees elaborate and colourful lanterns gracing the shore of the Kandy Lake, a glowing magical vista to behold. The Hindu kovils (temples) are famous for their festivals as well, with Sivaratri and Navaratri, a celebration of Lord Shiva and the nine aspects of the Goddess respectively, adding a dash of splendour to the island's cultural calendar. During these festivals, all kovils burst into a bright profusion of colour and light, which draws people from all faiths seeking the blessing of the Hindu pantheon to nourish and enrich their lives.
See the wonders of Sri Lanka for yourself, and experience the vibrant sense of hope that buzzes this enchanting little island. Savvy corporates who are seeking opportunities for investment in Sri Lanka should align themselves with a reputable Conglomerates in Sri Lanka that represent the heart of the nation. The John Keells Hotels Group is one such conglomerate with a history that spans more than a century of successful operation in Sri Lanka - the island of possibility and promise.
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