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One of the reasons for this is the belief that money will start pouring in once you start blogging - regardless of training and experience.
Because of this, the reliability of blogs as a source of information has decreased as popularity of blogging has shot up through the roof.
The experienced marketer can benefit greatly from blogging.
They can create a network where they establish trust and raise awareness of their products.
In order for this to happen, one must be taken seriously as a blogger and the way to do so is simply to follow a 'code of conduct', something you could consider a 'blogging etiquette'.
Factual Accuracy Conduct basic research before posting on your blog to ensure that the information you post is accurate.
This is essential if you want to establish credibility.
Check facts and update when needed - easy but essential.
Monitor your Blog Check comments posted on your blog - traffic is not always the most important thing.
Make sure that your blog doesn't become a forum for inflamed discussions because this could turn away potential buyers.
These comments might not necessarily be your opinions but they might, nonetheless, reflect negatively on you.
Cite References If you have used other people's materials or ideas, give them credit.
Also, if you want to feature an article, for instance, that someone else has written, you can post it as long as you cite the references properly and not alter anything in the article so as not to breach copyright.
Follow these simple guidelines to create a blog that will quickly establish credibility and reliability amongst its readers.
Happy blogging!
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