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Why Didn"t My House Didn"t Sell, When My Neighbor"s Did?
Your neighbor had a realistic marketing price.
A "house" soon becomes our "home.
" We put more value on our "home" than buyers do when looking for a "house.
" We value a house differently when we live in it.
We remember the time we painted the living room, replaced the roof, and installed landscaping - and we want paid back.
Purchasers are searching for the best "product" they can obtain for the money and aren't interested in reimbursing you for your maintenance and upkeep.
Home buyers expect to purchase a house with cleanly painted walls, a non-leaking roof, and reasonable landscaping.
Pricing must be calculated on what buyers are willing to pay for homes similar to yours, not the value your emotions dictate.
2.
Your neighbor aggressively negotiated.
In today's buyer's market, home buyers want to feel they negotiated smartly and effectively.
They usually offer 5% - 7% lower than the asking price, they frequently ask for the seller to pay their closing costs, and they often ask for personal items to be included, like your washer and dryer or couch.
Those who sell in a timely manner are the ones who are willing to negotiate and never turn away a signed offer.
3.
Your neighbor's home was in better "show condition.
" Preparing a house for the market is different than living in your home.
It can be quite inconvenient to remove small kitchen appliances, store excessive furniture, and depersonalize your walls and shelves, but that is what is necessary in order for a buyer to visualize themselves living in your house.
4.
Your neighbor's home was easier for Realtors to show.
We Realtors wish we could always set exact appointment times, with notice.
Unfortunately, that isn't the real world.
Buyers are late, don't show up at all, drive by a house and want to see inside, drive up to a house and keep driving.
The more flexible you are with showing times, notice, and allowing a keybox at your house, the more likely it is for your house to sell.
5.
Your neighbor left the house - and took the dog with them.
Buyers need to feel comfortable and "at home.
" They need to place their own furniture and choose bedrooms.
They need to visualize cooking in the kitchen, watching TV, and mowing the yard.
You may want to sell the couch, but that distracts the buyer.
You may mention the abundance of neighborhood children, but that is exactly what they don't want.
You may boast how great your church congregation is, but they are atheist.
You get the idea.
The more you talk, the more likely it is that you could say the wrong thing.
Go for a walk and let the Realtor professionally demonstrate your home.
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